Facebook and other social media continues to transform the way we communicate and it’s also changing the way companies think about advertising and promoting themselves.
If you have a Facebook page for your business, you may have noticed that your posts get more interaction according to the days and times you are posting.
Twitter lists are a great way to group the people you follow to help you to manage your Twitter account more effectively. Once you have been using Twitter a while, the number of people you are following increases and it can become challenging to keep track of everyone's Tweets in your timeline.
Speculation has been rife for ages, about whether Facebook will be making small businesses pay for the privilege of reaching out to their fans. So there was no real surprise when the promote button arrived on the updates box.
If you’ve been using Twitter for a while you've probably seen hash tags cropping up in your timeline. By using hash tags effectively on Twitter you can find people to follow, get more followers and ultimately get more exposure for your business.
Want to use social media for your business but not sure where to start? Joanne Dewberry has a plan of action for you!
Find out how to create your Google+ business page with our step-by-step guide
Google recently launched Google+ Pages for business, a new way for businesses to connect with their customers. There is much discussion at the moment comparing Google+ to Facebook Pages, and currently, Facebook does have increased services for business; but Google+ is a worthwhile addition to your business online network, especially in terms of local search.
Social networking sites have become very popular amongst consumers as a way to get online, share information and make new contacts. However, they can also be used in exactly the same way by small businesses: as a first foray online, giving visitors information about your products and services, and as a way to attract new business.